✨ What You’ll Learn:

• Why imposter syndrome isn’t your problem—it's a cultural narrative

• How preparation can eliminate doubt in any situation

• Tactical confidence-building exercises (hello, Superman pose!)

• The importance of transparency in business and mentorship

What happens when a luxury event planner who’s managed over $100M in experiences decides to build software? You get Partytrick — the tech platform making brand events smarter, more scalable, and ROI-driven.In this episode, Virginia Frischkorn joins me to talk about reinventing the event space, what most brands get wrong about in-person experiences, and how Partytrick is helping brands, ambassadors, and founders host with ease - and data.

In this powerful episode of More Than the Hype, host Kristin Taylor sits down with Emily Scorgie — PR strategist, content creator, and founder of Babble PR — for an unfiltered conversation on brand building, motherhood, and the real story behind media exposure.

Emily opens up about her journey from nonprofit work to launching her own PR agency while raising two kids under two — and why she walked away from traditional career paths to create something that actually fits her life. From influencer marketing truths to why your founder story matters more than ever, this episode is a masterclass in modern-day brand storytelling.