Build a CONSUMER BRAND that people actually BUY

Big-brand thinking. Founder-speed execution.

If you’re building (or rebuilding) a modern consumer brand, you don’t need more theory—you need direction you can act on this week. I help you sharpen your positioning, tighten your message, and build a go-to-market plan that converts.

See How I Work

Meet Kristin

I’m a founder, podcaster, and operator who’s spent my career bridging the gap between “beautiful brand” and “profitable business.” I’ve built and led brand, marketing, and growth across early-stage through enterprise—and I’m in it with you when the decisions get messy.

I work best with teams who want: sharp taste, clear strategy, and someone who can make the call and help execute.

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“I feel like we have real business now!”

★★★★★

Kristin gave us so much clarity and really dove into the work. She didn’t just point. She executed.

Nicole, CPG Brand Owner

Choose your path

Choose your path

The Brand + GTM Intensive

A focused sprint to clarify your brand, message, and plan.

Includes:

  • Positioning + audience clarity

  • Messaging + brand story

  • Offer/launch or campaign plan

  • 30/60/90 day action roadmap

01


Fractional Marketing Leadership

Senior operator support without the full-time hire.

  • Strategy + weekly execution oversight

  • Agency/contractor direction

  • KPI planning + performance rhythm

  • Launch support + team enablement

02


Retail Readiness + Commercialization

Get retailer-ready—strategy, the timeline, and the materials that sell into the big names.

  • Retail narrative + differentiation

  • Pitch deck + sales story refinement

  • Go-to-market + velocity planning

  • Partner/retailer meeting prep

03

The podcast

Coming Soon

The Brand Clarity Starter Pack

A simple, high-impact worksheet + checklist to tighten your positioning, message, and go-to-market plan—so your brand gets understood and purchased.

  • Positioning prompts that get you unstuck

  • Messaging framework you can paste into your site

  • GTM checklist for your next launch

  • Retail-ready story basics

STRATEGY with taste. Execution with teeth.